|
Renderings above and below of The Shops at Sportsmen’s Lodge in Studio City, CA
|
STUDIO CITY, CA – Hollywood loves a good
sequel, a reinvention of the original that’s even more compelling. Which
is exactly what makes the much-anticipated opening of The Shops at
Sportsmen’s Lodge in Studio City so exciting.
The rolling opening
begins this summer and kicks off with true star power – the debut of anchor
tenant Erewhon, the L.A.-based, celebrity-favorite market and café known for
its extensive selection of organic, healthy, pure, nutrient-rich foods.
|
John Usdan |
This will be
Erewhon’s seventh area location and its first in the San Fernando Valley.
Other notable “above the title” tenants set to open at The Shops at Sportsmen’s
Lodge this summer include Civil Coffee, Free People Movement, Madison Reed,
Myodetox, Roberta’s Pizza, SALT Optics, Tocaya, Tuesday’s Sweet Shoppe, Ushi
Ushi, Van Leeuwen, and Vuori.
More than a dozen
additional tenants (to be announced) plan to open at the center by year’s end.
|
Rob Jernigan
|
To attract top retailers in the shopping, dining and wellness
categories to The Shops at Sportsmen’s Lodge, an all-star cast of developers
and designers transformed an iconic site steeped in silver screen lore,
rewriting it for a new, modern audience.
Located where Ventura
Boulevard and Coldwater Canyon meet in the heart of the Valley, they’ve created
a welcoming oasis of low-key luxury that will draw studio executives and
foodies, wellness-seekers and community-builders, and fashionistas and families,
alike.
“Dating back as early as the 1800s and rising to prominence
in the 1940s during Hollywood’s Golden Era, Sportsmen’s Lodge was the social
center of the Valley,” said John Usdan, Chief Executive Officer of
property owner Midwood Investment & Development.
“With upscale dining and shopping, Mid-century modern
architecture and California-friendly landscaping that honor the site, and
bespoke amenities and programming, The Shops at Sportsmen’s Lodge will breathe
new life into this beloved site.”
Midwood tapped renowned architectural firm Gensler and design
studio OLIN for the 95,000 square-foot, The Shops at Sportsmen’s Lodge
redevelopment project, which replaces the former meeting and convention space
formerly on the property.
The team worked
closely with the city’s Cultural Heritage Commission, maintaining the rustic
spirit of the Lodge, the existing natural foliage and tree canopy, and ensuring
the design to provide views of the pond, pool and nearby river from throughout
the project.
"The goal was to create a charming and intimate
park-like village of shops, eateries and wellness offerings buffered from the
bustle of Ventura Boulevard,” said architect Rob Jernigan, co-managing
principal of Gensler's Los Angeles office.
“While we know the
Shops at Sportsmen’s Lodge will attract guests from throughout the region, we
intentionally designed the project to appeal to, and fit seamlessly within the
fabric of the neighborhood.”
Creating opportunities for community, connection and
convenience also were paramount in the redevelopment plan.
Thoughtful tenant curation by Midwood’s leasing team has
focused on tenants known for building community through store-level
activations, programming, and collaboration with other tenants.
Celebrating its provenance as a gathering place for
generations, the center also will include abundant open-air communal spaces
throughout – including the large waterfront “Redwood Deck” – that will
encourage guests to relax and reconnect over coffee, food, and
conversation.
|
Hot Retail Spot: Ventura Boulevard and Coldwater Canyon Avenue |
Studio City, CA
These spaces also will provide venues for tenant and center
events.
For convenience, The Shops at Sportsmen’s Lodge will offer
abundant parking with available valet services. Situated at the heart of
Studio City, guests also can easily access the center on foot or by bike,
including from the LA River trail which connects to the property.
“At Midwood, we are committed to restoring and revitalizing
the fabric of the communities in which we build, and to improving the way
people live, work and play through our industry-leading design, planning and
execution,” said Usdan.
|
Typical Erewhon market
|
“Developed
thoughtfully and intentionally with the needs and desires of the community and
our neighbors top-of-mind, The Shops at Sportsmen’s Lodge is a powerful example
of our approach.”
About
Midwood Investment & Development
|
Samuel Lemberg, 84 Passed July 15, 1981 (Photo courtesy Brooklyn Eagle archives)
|
Founded
in Midwood, Brooklyn by Samuel Lemberg, Midwood Investment & Development has
grown and evolved with New York City for over ninety years.
Today,
the company is a sophisticated vertically-integrated investment, development
and management platform that owns over 130 properties across the US, and has
several million square feet in its development pipeline.
At the intersection of architecture,
urbanism, technology, and data, Midwood’s mission is to acquire, develop, and
manage best-in-class mixed-use commercial and residential properties that
improve neighborhoods and enrich lives.
CONTACTS:
Miki Akil
/ Carrie Freitas
Kitchen Table PR
832.260.4414
miki@kitchentablepr.com