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Friday, September 18, 2009
Senior Marketing Executive to Lead Wyndham Rewards Loyalty Program
PARSIPPANY, N.J. (Sept. 17, 2009) – Wyndham Hotel Group has appointed Robin Korman to oversee Wyndham Rewards®, the world’s largest lodging loyalty program with more than 6,000 participating hotels in over 20 countries.
As the senior vice president of loyalty marketing and strategic partnerships, Korman will be responsible for the development and management of the company’s loyalty program, customer loyalty initiatives, all direct-marketing programs and internal and external strategic marketing alliances.
“Robin is an accomplished marketing executive with a wealth of experience in the loyalty arena,” said Flo Lugli, (top right photo) Wyndham Hotel Group’s executive vice president of marketing. “Her proven track record for driving multi-million dollar revenue growth will serve Wyndham Hotel Group well.”
CONTACT: Rob Myers, 973-753-6590, rob.myers@wyndhamworldwide.com
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