Tuesday, August 3, 2010

W Hotels Worldwide Marks Another Milestone in Global Expansion


TAIPEI, Taiwan, Aug. 3, 2010 – Starwood Hotels & Resorts Worldwide, Inc. has announced the late 2010 opening of W Taipei, (top left photo) marking another milestone in W’s global expansion into the world’s most exciting and vibrant destinations.

Located in the buzzing central business district of Xinyi, W Taipei will introduce the “lifestyle hotel” concept to one of Asia’s hippest and most cosmopolitan cities, tapping into the pulse of Taipei’s nightlife scene, where the city’s music, fashion and entertainment industries converge.

“We are delighted to bring the W lifestyle to Taipei,” said Eva Ziegler (bottom right photo) , Global Brand Leader, W Hotels Worldwide and Le Méridien.

 “W Taipei will become the venue of choice for discerning and style-conscious trendsetters who want to be wowed by the finer things in life – particularly those inspired by W brand’s unique mix of contemporary cool design, modern comfort, and innovative style.”

Rising 30 floors, W Taipei will be the only hotel in Taipei with a panoramic vista of the hip and happening Xinyi district. W Taipei will serve as the ultimate city getaway, where a veritable “urban beach” flirts with the senses at every touch point and natural elements combine to complement modern digital accents.

W Taipei is owned by Uni-President Development Corporation and Times Square International Hotel Corp, a leading conglomerate with headquarters in Tainan.

For reservations and more information, please visit www.whotels.com/taipei.

Media contacts: Hwee Peng Yeo or Casey Shaughnessy-Gray at Glodow Nead Communications, (415) 394-6500 or HweePeng@GlodowNead.com

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