Hasbro Reports Revenue and Earnings Growth for the Second Quarter 2011

  

 PAWTUCKET, R.I.--(BUSINESS WIRE)--Hasbro, Inc. (NASDAQ: HAS) today reported revenue and earnings growth for the second quarter 2011.

The Company reported 23% net revenues growth to $908.5 million compared to $737.8 million in the second quarter 2010. Second quarter 2011 net revenues include a positive $35.8 million impact of foreign exchange.

The Company reported net earnings for the second quarter 2011 of $58.1 million or $0.42 per diluted share compared to $43.6 million or $0.29 per diluted share in 2010.

Second quarter 2011 net earnings were $0.33 per diluted share, excluding a favorable tax adjustment of $20.5 million or $0.15 per diluted share, as well as $13.1 million pre-tax expense, or $0.06 per diluted share for severance, relocation and related costs associated with establishing a Center of Excellence for Hasbro Games in Rhode Island.

“The Hasbro team executed our branded-play strategy globally to deliver both a strong second quarter and to lay the framework for growth in 2011 and beyond”

“The Hasbro team executed our branded-play strategy globally to deliver both a strong second quarter and to lay the framework for growth in 2011 and beyond,” said Brian Goldner (top right photo), President and Chief Executive Officer.

“Today, our brands are bigger and more global, many are backed by entertainment and the application of our brand blueprint is providing consumers with the opportunity to enjoy our brands across an increasingly broad spectrum of consumer goods and entertainment formats.”

For a complete copy of the company’s news release and financials, please contact

Hasbro, Inc.

Investor Relations

Debbie Hancock, 401-727-5401

or

News Media

Wayne S. Charness, 401-727-5983