NEW YORK, NY, Aug. 22, 2011--(BUSINESS WIRE)--W Hotels Worldwide today announced the appointment of Jenné Lombardo (top right photo), entrepreneur and style maven, as its new Global Fashion Director.
For more than 12 years, W Hotels has had a continuous commitment to fashion, and in 2010 appointed the first-ever Global Fashion Director for a hospitality brand – Amanda Ross.
As the W brand continues to expand its international footprint and opens in fashion capitals around the world, Lombardo, a global trendsetter with a knack for identifying what’s new and next in fashion, will be instrumental in developing strategic initiatives and partnerships that showcase W’s innovative point of view on fashion.
“W Hotels has established itself as a brand that is constantly searching for ‘what’s new and next’ across music, design, and fashion,” said Eva Ziegler (bottom left photo), Global Brand Leader, W Hotels Worldwide and Le Méridien.
“Jenné Lombardo’s international outlook and connection to emerging talent makes her a perfect fit as both the W brand and the role of Fashion Director continues to grow.”
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