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| Michael Lipsey |
ATLANTA, GA (Jan. 2, 2013) – To succeed today, commercial
real estate firms must build teams featuring diverse skill sets, and they must
also invest in customer relationship management (CRM) databases that workers
throughout the companies can access.
Those were just two
of the points made in the latest episode of the “Commercial Real Estate Show”
radio program, hosted by Michael Bull.
The show featured an interview with commercial real estate
consultant Mike Lipsey, president of The Lipsey Co., who provided an
enlightening look at a wide array of strategies to help brokers and office
landlords succeed.
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| Michael Bull |
Topics included how to best lease office space, compensation
for landlord reps, the growing number of tenant reps and how community
involvement can boost a real-estate career.
“I don’t feel
lukewarm about this – I feel very strongly,” Lipsey said. “Making sure that you
have a state-of-the-art CRM is one of the single most important investments
that a team can make … It’s the logical way to glue a team and glue an
organization.”
A successful team is one that features not only senior brokers
skilled at transactions and business development but employees adept at
compiling reports for clients and maintaining firm databases as well, Lipsey
added.
The entire episode
on sales and leasing strategies is available for download at www.CREshow.com.
For a complete copy
of the company’s news release, please contact:
Stephen Ursery
The Wilbert Group
404.965.5026
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