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| Paula Hermanny |
NEW YORK, NY (April 29, 2014) – Trump SoHo® New York, the
neighborhood’s only AAA Five Diamond rated hotel, is excited to partner with ViX
Paula Hermanny, a leader in luxury swimwear, to launch the “ViX Valise,”
offered exclusively at The Spa at Trump SoHo this summer season.
A fashion-forward
destination located in the heart of the stylish downtown neighborhood, Trump
SoHo continues to embrace its mantra of “Live the Life” by offering a sexy
summer salvation for international jetsetters looking to soak up the sun from
the hotel’s expansive outdoor deck.
ViX Paula Hermanny
was founded in California in 1997 by Paula Hermanny, a Brazil native,
with the intention to make the perfect swimsuit for a “woman who travels the
world.”
A play on the French word for “suitcase,” the ViX Valise is
comprised of a tote bag outfitted with all of the resortwear essentials for a
summer day spent poolside at Trump SoHo.
For a complete copy of the company’s news release, please
contact:
Hwee Peng Yeo
Director of Asian Markets
Glodow Nead Communications
Level 21, Centennial Tower
3 Temasek Avenue
Singapore 039190
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