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| Karen Rodriguez |
Within the first few
weeks of January, Karen Rodriguez, the
exclusive listing broker for the project, kicked off the new year by putting
two more homes under contract.
“The momentum at The
Residences is obvious with 50 percent of our building already sold,” said John
Kubicko, senior vice president for iStar
Financial.
“Our building is the only
luxury one in the area with ready-to-move-in inventory, and the product is
clearly resonating with buyers.
 |
| John Kubicko |
Out of the limited inventory available, iStar plans to leave six units as shells for discerning homebuyers seeking a fully customized home. These remaining units are expected to sell by the end of the year.
“Our homes really
represent a new Buckhead, where stuffy traditional is out and sophisticated,
high-end design with a mix of modern elements and clean lines is in,” Rodriguez
said. “We have worked hard to reposition this property as the premier address
in Buckhead, and we believe we have done exactly that.”
iStar recruited Rodriguez
in December 2013 to take over all sales and marketing. Rodriguez and her team
created an entirely new sales campaign, messaging, and product offering, which
resulted in $20 million in sales at the property in 2014.
For a complete copy of the company’s news release, please
contact:
Tony Wilbert
The Wilbert Group
Tel: 404-965-5022
E-mail: twilbert@thewilbertgroup.com
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