 |
| Melissa Fleis |
San Francisco, CA – Hotel Zephyr, San Francisco’s newest boutique
hotel, has teamed up with California based fashion designer Melissa Fleis to break the mold of the
traditional hotel uniform.
Drawing inspiration from
the property’s unique and playful maritime design, envisioned by the acclaimed
Dawson Design Associates, Fleis created a uniform collection which embraces
industriousness and the laid back vibe that defines San Francisco.
 |
| Carmen Cruz |
She worked with California
based vendors to create designs which are unique, yet complementary as each
piece is part of a cohesive story.
The front desk uniform is
modern and multi-functional, featuring chic gray blazers with removable hoodies
paired with jeans and a relaxed graphic t-shirt, creating a blended casual yet
professional theme.
Guests can also expect to
find bellmen outfitted with hand-sewn slate-colored hoodies and housekeeping in
customized denim dresses and jackets.
Fleis used harmonizing materials from
cotton blends and French terry, to fleece yoga fabrics and denim, creating a
style that is comfortable and professional.
“Hotel Zephyr wouldn’t be
what it is without our staff embracing our vision of exploration and adventure.
These uniforms reflect that mindset,” said Carmen
Cruz, general manager. “One of my favorite pieces is the blazer for the
front desk managers. The design is approachable and strong; something to be
proud to wear as we stake our claim in the San Francisco hotel scene.”
 |
| Hotel Zephyr lobby, San Francisco, CA |
The team will be
showcasing the uniforms during the official launch party for Hotel Zephyr, on
July 23.
“Designing these uniforms was exciting, as it gave me the opportunity
to combine my childhood, growing up on the shores of Lake Huron, with many
years in the art and design world of San Francisco,” said Fleis.
Hotel Zephyr is in the
heart of Fisherman’s Wharf and is
the closest property to Pier 39 for world-class shopping and dining. It is
within walking distance to the Alcatraz ferries, Ghirardelli Square and close to many convenient transportation
options, including the famed San Francisco cable cars.
For a
complete copy of the company’s news release, please contact:
Christina Khoury, WCG
(612) 806-0757 - ckhoury@wcgworld.com
No comments:
Post a Comment