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| Jon Carloftis |
Las Vegas, NV — When The Summit at Fritz Farms
opens in March 2017 in Lexington, Kentucky, it will be a reflection of this
renowned city’s culture of thoroughbred horse breeding and rolling Kentucky
bluegrass landscapes.
Located on 60 acres, the $156 million
mixed-use experiential development will be authentic to the history of the
property and the beauty of the region.
“Fritz Farm dates back to
the Revolutionary War and includes many beautiful artifacts on the property,”
said Lindsay Bayer-Shipp, retail
brand strategist for Bayer Properties.
“We feel responsible for honoring the heritage of this property and
telling its story to a new generation of visitors and residents.”
To ensure authenticity in
landscape design and truly create a sense of place, Bayer Properties engaged Jon Carloftis, an award-winning garden
designer, garden writer, television guest, author, and lecturer whose work has
been acclaimed in national publications such as Garden & Gun, Southern
Living, Garden Design, Better Homes & Gardens and Country Living.
“Farm chic is the term we
are using to describe the mood and ambiance of The Summit at Fritz Farm,” said
Carloftis. “To create this contemporary interpretation of farm life we are
repurposing period farm implements that were found on and near the property, as
well as reusing much of the old and seasoned barn wood on interiors and for
accent areas. We are even creating engravings of the barn wood that will be
used to manufacture custom planters and other accent pieces around The Summit
at Fritz Farm.”
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| Lindsay Bayer-Shipp |
When complete, the
landscaping will be engaging and whimsical, providing surprises and novelties
to entertain and amuse visitors throughout their experience. The plush
landscaping is both beautiful and practical.
Using as many native
plants and trees as possible, The Summit at Fritz Farm will include a
sustainable arbor of trees designed to provide drainage for a parking area as
well as shade for visitors to enjoy.
There is an organic, raised garden bed to
encourage chefs and residents to grow fresh herbs and vegetables and throughout
the development there will be pocket parks and other areas where people can
gather, dine or enjoy a quiet moment.
“It is important to us
that The Summit at Fritz Farm is purposeful in its design. The retailers that
are coming to the property expect a sense of place.
"In fact, the innovative
brands we are attracting such as Bonobos, Cos Bar, Shake Shack and James Beard
award-winning Chef Ouita Michel have
all selected The Summit at Fritz Farm because of our commitment to offering an
experience that complements their brand image.
Having Jon Carloftis on
our team is another attribute that raises the bar for The Summit at Fritz
Farm,” added Bayer-Shipp.
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| Chef Ouita Michel |
A native of Lexington, Kentucky, Carloftis’
more than 25-year career in gardening began in New York City where he
established himself as one of America’s pioneers in rooftop/small space
gardening.
Carloftis has created gardens for many celebrities and well-known
businesses including Julianne Moore, Edward Norton, Mike Myers and Google.
His
approach is to simply address the problem that needs correcting such as views,
noise or privacy. He then works with the
interior of the space to pull the same feeling outdoors for a seamless
connection. From traditional to modern, all of the gardens Carloftis builds are
for entertaining and enjoying the outdoors through good design and knowledge of
plants.
Follow The Summit at Fritz
Farm on Facebook and Instagram.
For a complete copy of the company’s news release,
please contact:
Gayle MacIntyre,
The Wilbert Group
Tel: 404-643-8222
