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Orlando, FL— In a sign of the lasting importance of marketing,
communication and community in commercial real estate (CRE), the best and
brightest social media influencers in CRE will gather to collaborate on
becoming marketing masters at the third annual CREi Summit. The Summit will
be held at the Lake Nona Wave Hotel in Orlando, Florida from September 27
to September 29, 2023.
 | The Lake Nona Wave Hotel in Orlando, FL will host the third annual Commercial Real Estate (CRE)
Summit from Sept. 27 to Sept. 29
(Photo credit: Lake Nona Wave Hotel) |
“The pandemic changed the way we work in commercial real
estate,” said conference founder Ken Ashley, an Executive Director
within Cushman & Wakefield’s Tenant Advisory Group.
“It’s never been more important to develop a personal brand
over social and traditional media to increase your visibility and, thus, your
business. The Summit gives attendees the opportunity to meet and learn from
the best marketers in the business.”
 | | Ken Ashley |
CREi Summit was founded in 2021 by CRE leaders who had
connected over social media during the pandemic to meet in person, exchange
best practices among themselves and learn from one another. The conference
has quickly become an essential component of any real estate professional’s
marketing and branding education.
“We’re not a major trade association or a professional
conference planning company. We’re a group of active CRE professionals who
have day jobs but want to share what we’ve learned to increase everyone’s
success,” said Summit Chair Casey Flannery of Foundry Commercial.
“So many people wanted
to join us that first year in Lake Tahoe, then again in New Orleans in
2022. The turnout was astounding and gratifying to the entire group.”
The conference boasts a unique blend of networking, social
events, a small group of top-level exhibitors, and educational panels and
workshops that allow newcomers and industry veterans alike to create
personal connections and hone their communications skills.
Top influencers in social media and experts in branding,
marketing, and public relations offer practical tips from their own
experiences and share their visions for the future.
 | | Casey Flannery |
Because of that goal of creating connections, the conference
is limited to just 150 attendees; the result has been true friendships and
more than a few transactions in just two years.
“We understand that this conference is an investment of both
time and money,” said Joe Killinger of Commercial Brokers
International. “Our goal is to make sure that we provide industry
professionals who attend with the best resources and value.”
 | Joe Killinger
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Registrants can take advantage of the early bird pricing of
just $999 until February 28th. Tickets are available on a first-come,
first-serve basis and are open to all. Unlike many other meetings, that fee
includes meals and beverages during the conference on Thursday and Friday
morning.
This all-inclusive experience is made possible by sponsors
which currently include the developer of the Lake Nona master-planned
community, Tavistock Development Company, and leading commercial real
estate trade association SIOR.
"SIOR is incredibly proud to be a supporter of the CREi
Summit since its inception three years ago," said Robert
Thornburgh, SIOR CEO. "The quality and professionalism of the
people attending, along with the impactful content, speak for
themselves."
Fittingly, the conference will be held this year at the Lake
Nona Wave Hotel, which combines luxury with the latest technology in the
rooms, conference spaces, and even the gym.
“Social commerce is expected to exceed $1 trillion by 2025.
People and businesses are driving real revenue through these platforms and
our goal is to teach people in commercial real estate how to use various
platforms to grow their business,” said Programming Chair Carrie Bobb
of hellojenny.
 | | Robert Thornburgh |
“We are creating workshops and spaces where people will walk
away from the event with a custom digital marketing strategy for their
business and 30 to 60 days’ worth of content.”
The conference also continues to grow in prestige, with the
committee exploring how its sessions can contribute to required educational
requirements for brokers and more.
“We’re the little conference that could,” Ashley said. “And
we’re continuing to find new ways to help create the commercial real estate
industry’s next generation of influencers.”
To learn more about the CREi Summit, visit here. To register,
visit here.
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