ATLANTA, GA – HFF (Holliday Fenoglio Fowler, L.P.) announced today that a team of seven capital markets professionals and analysts will join the firm.The team members, formerly of Staubach Capital Markets, will focus on investment sales and capital markets transactions in the retail property sector, and will further enhance HFF’s already strong national retail team.
The team members will work primarily with HFF’s east coast offices of Atlanta, Boston, Hartford and Westport, Connecticut, Miami, New Jersey, New York City and Washington, D.C.
Whitney Knoll, (photo at left below) who was a senior managing director and leader of the East Coast Retail Team at Staubach, will join HFF as senior managing director in the Atlanta
office. Mr. Knoll’s team was involved in more than $3.3 billion in retail property transactions. Prior to Staubach he held leadership positions at Trammell Crow Company in the Retail Capital Markets Group and was with Ben Carter Associates and CB Commercial Real Estate Group.
office. Mr. Knoll’s team was involved in more than $3.3 billion in retail property transactions. Prior to Staubach he held leadership positions at Trammell Crow Company in the Retail Capital Markets Group and was with Ben Carter Associates and CB Commercial Real Estate Group. Mr. Knoll is a long-standing member of the International Council of Shopping Centers (ICSC), Urban Land Institute (ULI) and Atlanta Commercial Board of Realtors.
Lynn De Marco, a 20-plus year industry veteran and senior member of the retail team, will join HFF in its New York City office as a managing director. Prior to joining the retail team in 2004 at Trammell Crow, Ms. De Marco was in the Investment Properties Division of Insignia/ESG and, post merger, CB Richard Ellis. She has also held positions with Bear Stearns’ and Smith Barney’s Commercial Mortgage Groups, Wexford Management LLC and Chase Manhattan Bank. Ms. De Marco is an active member of ICSC.
Bradley Peterson (photo at left below) will join the firm as a managing director and was a senior broker 
with Staubach responsible for transactions valued at close to $1 billion. Prior to Staubach, he was with Trammell Crow Company, West Deutsche Landesbank Girozentrale and Price Waterhouse LLP. Mr. Peterson will be focusing on the Southeastern part of the country and will work closely with HFF’s existing retail team in the Miami office. He is the Florida Regional Overview Coordinator for ICSC, and is involved with ULI as volunteer for ULI UrbanPlan and a member of Executive Committee ULI Atlanta. Mr. Peterson holds an MBA from Emory University.
with Staubach responsible for transactions valued at close to $1 billion. Prior to Staubach, he was with Trammell Crow Company, West Deutsche Landesbank Girozentrale and Price Waterhouse LLP. Mr. Peterson will be focusing on the Southeastern part of the country and will work closely with HFF’s existing retail team in the Miami office. He is the Florida Regional Overview Coordinator for ICSC, and is involved with ULI as volunteer for ULI UrbanPlan and a member of Executive Committee ULI Atlanta. Mr. Peterson holds an MBA from Emory University. Richard Reid, (photo at right) James Hamilton and Kevin Hurley also will join HFF in its Atlanta office. Mr. Reid will join HFF as a director, ha
s been with the retail team for two years and prior to Staubach was with Trammell Crow Company and CS First Boston. Mr. Reid holds an MBA from the University of Florida and is an active member of ICSC and Atlanta Commercial Board of Realtors. Mr. Hamilton also will join as a director with HFF and has been with the retail team for six years including at Staubach and Trammell Crow. He is a member of ICSC and the Association of Young Real Estate Professionals, and is actively involved in ULI as member of the Executive Committee ULI Atlanta, chair of the Membership Committee and Mentor Program, and a volunteer for ULI Urban Plan.
Mr. Hurley will join HFF in a senior real estate analyst position as an associate director. He was a real estate analyst for the team at St
aubach and Trammell Crow and is a member of ICSC and ULI. Justin Greider, will continue working as part of Mr. Peterson’s team as a senior real estate analyst and was a senior financial analyst for the retail team with Staubach and Trammell Crow. He is a member of ULI as well as involved in ICSC on several Program Committees, report author for several Florida reports and a past presenter at the ICSC West Florida General Session. Mr. Greider holds an MBA from Rollins University.
“The addition of this retail investment sales team is in keeping with our strategic growth initiatives and our Mission/Vision Statement which is to hire the people with the highest ethical standards and the best reputation in the industry to ensure we continue to provide value-added services to our clients,” said Manny de Zárraga,(top right photo) executive managing director and member of HFF’s operating committee.
“We are delighted to have one of the leading retail investment sales teams in the eastern part of the country join with our existing capital markets and investment sales team to further strengthen our already dominant retail presence throughout the Southeastern U.S.,” added Mark Sixour, (photo at left above) senior managing director and head of HFF’s Atlanta office.
CONTACTS:
Laurie Fish McDowell, HFF Associate Director, Marketing One Post Office Square, Suite 3500 Boston, MA 02109, tel 617.338.0990 fax 617.338.2150 www.hfflp.com lmcdowell@hfflp.com
Manuel A. de Zarraga, HFF Executive Managing Director, 305 448 1333, mdezarraga@hfflp.com
Terri Thornton, 
