MEDFORD, N.J. – (Dec. 17,
2015) - - Lauralee Dobbins today
announced the launch of Write Touch
Public Relations, a hospitality-focused public relations firm based in
suburban Philadelphia.
“Every industry expert agrees that with
solid and continuously improving fundamentals, it is a great time to be in the
hotel business,” said Dobbins.
The Algonquin Resort, New Brunswick, Canada |
“It also is a good time to
be in the hotel PR business because smart hoteliers recognize the value of a
solid public relations strategy to capitalize on these robust market
conditions.
“In forming Write Touch
PR, I look forward to helping a select handful of hospitality industry firms
achieve their performance goals.”
Previously a senior vice
president with Daly Gray, Inc. of Herndon, Va., Dobbins brings decades of
public relations experience to the table. She began her hospitality public
relations career in Atlantic City’s nascent casino industry. Since then, she’s provided public relations
support to special events, not-for-profit organizations as well as hospitality
industry clients.
“There is an insatiable
appetite for travel-related content and feeding that beast requires a
communications team with recipes that are both innovative and time-tested,”
Dobbins added. “Write Touch offers both
a foundation in proven methods and strategies as well as creative tactics that
get attention.”
Westin Jekyll Island Resort, Jekyll Island, GA |
Write Touch Public
Relations’ clients to date are:
· New
Castle Hotels & Resorts, Shelton, Conn.
· The
Algonquin Resort, New Brunswick, Canada
· Westin
Jekyll Island, Jekyll Island, Ga.
· Westin
Portland Harborview, Portland, Maine
·
Historic Hotels of America™, Washington, D.C.
Write Touch Public
Relations services include both consumer and hospitality trade communications. Dobbins is a member of the Public Relations
Society of America (PRSA) and the Society of American Travel Writers
(SATW).
For additional
information, please visit www.WriteTouchPR.com.
For a complete copy of the company’s news release,
please contact:
Lauralee Dobbins
609-451-5102
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