PLANO, TX – Outside the
Lines (OTL), a design-build construction company that specializes in creating
one-of-a-kind water features, rockwork and themed environments, has unveiled a
state-of-the-art, iconic show fountain that will serve as the public
centerpiece of the new mixed-use Legacy
West development in Plano, Texas.
“Public spaces are the new
anchor tenant in retail,” says J.
Wickham Zimmerman, Chief Executive Officer of OTL. “Now more than ever, retail owners recognize
the importance of integrating thoughtfully designed gathering spaces, artful
show fountains, and central park areas to drive foot traffic and transform
their centers into world-class destinations.”
OTL’s entertainment show
fountain, which encompasses 3,500 square feet across three separate basins,
will consist of 131 nozzles to create a choreographed water show that dances in
synchronized movement to 14 individually programmed songs and 398 LED lights.
“This fountain will
deliver a crowd-stopping water ballet, making Legacy West a must-visit
destination for residents and visitors in this rapidly growing submarket,” says
Zimmerman.
J. Wickham Zimmerman |
“Our design concept
creates a multisensory, dynamic, fully-integrated art and entertainment
experience that entices shoppers to come to the center and to stay longer,”
explains Zimmerman, who notes that a recent study by MIT and Path Intelligence
Ltd. found that shopping centers with vibrant public spaces, programming and
entertainment features saw a considerable increase in average length of stay,
resulting in higher revenue streams and overall sales.
For a
complete copy of the company’s news release, please contact:
Katie Kea or Jenn Quader
Brower, Miller & Cole
(949) 955-7940
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