Thursday, June 19, 2008

Le Méridien Continues Expansion in Asia Pacific Announcing the Signing of Two New Hotels

(Taipei 101 (above) is believed to be the world's tallest office tower at 1,670.6 feet. The building has 106 floors--101 above ground, five under ground. The tower was completed in 2004 in the Hsin Yi business district of Taipei in Taiwan.)

Le Méridien Taipei Marks Entry Of Le Méridien Into Taiwan.

Le Méridien Xiamen Joins The Brand’s Growing Portfolio In China.

Growth Accelerates on the Heels of Three New Le Méridien Hotels in Thailand to Open This Fall
.


WHITE PLAINS, N.Y. -- Le Méridien continues its expansion in Asia Pacific, today announcing
plans to open two new properties, one in Taipei and one in Xiamen, China.

Le Méridien Taipei (top right photo) marks the brand’s first hotel in Taiwan and will open in early 2011 in Hsinyi, Taipei’s bustling central business district.

Le Méridien Xiamen, China (photo at left) will open in 2009 in Xianyue Hill, one of the city’s most exclusive neighborhoods. Operated by Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT), both hotels will offer a European flair, and sophisticated, environment designed to appeal to the creative guest.

"We are thrilled to announce what will be two stunning Le Méridien hotels in Taipei and Xiamen, two of Asia Pacific’s most exhilarating destinations,” said Miguel Ko, (middle right photo) President of Starwood Hotels & Resorts, Asia Pacific.

“A thriving center for international business, Taipei boasts a vibrant arts scene and a rich variety of cultural institutions, while Xiamen is the cultural and academic heart of Fujian Province. Both cities are a great fit with Le Méridien brand, which is committed to providing guests with an interactive and culturally enriching experience.”

“Le Méridien is delighted to invite guests to embark on a voyage of discovery in these two compelling cities in Asia Pacific, where we will provide a curated experience enhanced by an atmosphere of European refinement,” said Eva Ziegler, (middle left photo) Global Brand Leader, Le Méridien.

“Popular among progressive, forward-thinking international travelers, Le Méridien shares with its guests a passion for style, art, architecture, design, cuisine and fashion.”

Le Méridien currently operates 26 hotels in Asia Pacific, including Le Méridien She Shan, Le Royal Méridien Shanghai and Le Méridien Cyberport, Hong Kong.

Starwood Hotels & Resorts is partnering with My Humble House Hospitality Management Consulting Co., Ltd to introduce Le Méridien brand to the vibrant city of Taipei.

Le Méridien Taipei will offer an ideal location in Hsinyi, Taipei’s most modern, cosmopolitan district. The hotel will be close to the Taipei Convention Hall, the Taipei World Trade Center, Taipei City Hall and Taipei 101, (top photo) currently the world’s tallest building.

CONTACT:
Hwee Peng Yeo, Corporate Communications Manager, Asia Pacific, Phone: (65) 6335 4837. Fax: (65) 6335 4820. Email: mailto:hweepeng.yeo@starwoodhotels.com. Starwood Hotels & Resorts Worldwide, Inc. http://www.starwoodhotels.com/ 1111 Westchester Ave. Phone: 914-640-8100. Fax: 914-696-1138.

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