Monday, August 4, 2008

First Team Real Estate Adds RealtyTrac Foreclosure Data to its Consumer Web Site

IRVINE, CA — RealtyTrac (http://www.realtytrac.com/), the leading online marketplace for foreclosure properties, and First Team Real Estate (http://www.firstteam.com/), the #1 independent real estate brokerage in southern California, announceS a strategic alliance that will allow consumers using the First Team website to search for foreclosure properties.

The foreclosure search is seamlessly integrated into the First Team website’s “Find a Home” feature and allows users to browse real-time foreclosure data furnished by RealtyTrac.

First Team agents receive leads from consumers who fill out a free registration form for more detailed access to the foreclosure listings or fill out a contact request form to get help with a specific property.

“With foreclosure activity on the rise nationwide and in Southern California, it is a logical extension of First Team’s business model to include foreclosure information on its website along with the MLS information it already provides,” said Rick Sharga, (middle left photo) VP of Marketing for RealtyTrac.

“By adding foreclosures to its product line, First Team is providing consumers with valuable information while also giving its agents an opportunity to add a potential income stream to their businesses during today’s difficult real estate market.”


This new comprehensive property search feature allows the public access to properties in all three stages of the foreclosure process — pre-foreclosure, auction and bank-owned (known as REOs).

Conducting a property search in this manner is convenient for consumers who are seeking to find bargain properties.

At the same time it allows First Team real estate professionals a chance to offer these would-be home buyers assistance in navigating this complex area of real estate.

“Teaming up with RealtyTrac has provided us with an opportunity to grow the scope of our real estate web services on a grand scale, thus demonstrating our commitment to providing the public with the best information the industry has to offer,” said Cameron Merage,(top right photo) Founder, President and CEO of First Team Real Estate.

“The foreclosure search feature is just the latest of many consumer-friendly search tools we provide from our home page. We are particularly excited about the extra functionality this partnership brings to the table as we continue to seek opportunities to grow our business in the future.”

As the foreclosure trend continues to gain momentum, more and more First Team agents have added foreclosures, short sales and bank-owned (REO) properties to the arsenal of real estate services they offer to the public.

CONTACT: Tammy Chan, Atomic PR, 415-402-0230, tammy@atomicpr.com

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