Monday, June 8, 2009

Presidio Names Crescent Hotels & Resorts to Manage Sheraton Fort Worth Hotel and Spa

FORT WORTH, Texas/FAIRFIELD, Calif./WASHINGTON, D.C., June 8, 2009—Presidio Companies, headquartered in Fairfield, Calif., today announced that it has named Crescent Hotels & Resorts to manage its 431-room Sheraton Fort Worth Hotel and Spa (top right photo) in Texas.

“The Sheraton Fort Worth is a well-located property that recently completed a multi-million dollar renovation and converted to the Sheraton brand,” said Sushil Patel (middle right photo), managing director, Presidio Companies. “We have brought in Crescent to position the hotel so that it quickly becomes the market leader.”

Located at 1701 Commerce Street, near the Dallas/Fort Worth International Airport, the Sheraton Fort Worth Hotel and Spa is one of two designated host hotels for the nearby state-of-the-art Fort Worth Convention Center, less than a block away.

The property offers 22,000 square feet of flexible meeting space, an on-site restaurant, and an 8,000-square-foot luxury fitness center and spa. Guestrooms feature 21st century art, a comfortable Sheraton Sweet Sleeper(SM) Bed, 32-inch flat panel HD television, and high-speed Internet access.

“This property is in pristine condition and our primary sales objective is to attract substantially more meeting business with strong local sales support at the hotel, supported by Crescent’s national sales team and databases, and by cross-selling in our other markets,” said Michael George, (bottom left photo) Crescent president and CEO.

“We intend to create positive momentum that will build occupancy now and accelerate as the economy begins its inevitable rebound.

“While there has been a lot of controversy recently over the cost of business meetings, companies and associations, now more than ever, need to come together to develop strong business strategies and esprit de corps,” he said.

“The Sheraton Fort Worth is an upscale hotel with a wide range of meeting offerings targeting the business and association markets, as well as social events. We are on the cutting edge offering extraordinary price-values with numerous meeting packages and menu offerings to fit all budgets.”
Contact: Jerry Daly or Chris Daly, media (703) 435-6293

No comments: