Thursday, December 10, 2009

PossibleNOW, Inc., Expands its Space at The Alter Group’s Chattahoochee Corners, Duluth, GA


Atlanta, GA – PossibleNOW, Inc. (http://www.possiblenow.com/) has leased 18,889 SF of office space at The Alter Group’s (www.altersouth.com/) 106-acre Chattahoochee Corners business park (photo below), in Duluth, GA.

Michael J. Alter, (top right photo)  President of the Chicago-based national corporate real estate development firm, announced the transaction.

Gregg Metcalf,  (middle right photo) Vice President, represented The Alter Group. Rob Coatsworth, Broker with CTR Partners, LLP, represented PossibleNOW in the transaction.



According to Metcalf, “PossibleNOW is relocating from the 4375 River Green Parkway building to 4400 River Green Parkway, and is doubling the space it occupies at Chattahoochee Corners. To accommodate them, we are combining three existing suites into one.

"This is generally an extremely expensive process, but we were able to value engineer the process to control costs. Additionally, PossibleNOW has an ongoing right of first refusal on the entire 50,000 SF building, providing team flexibility for future growth.”


PossibleNOW’s primary requirements to complete this transaction were the ability to tear up their old lease, which did not expire until 2010; retain the ability to expand in the future; and remain close to their current location.

According to Scott Frey, President & CEO of PossibleNOW, “PossibleNOW is growing at a very rapid pace. Since our business was launched ten years ago, we have doubled our office space nearly every two years. In planning for continued growth, it was important for us to work with a landlord who could provide the necessary options for future expansion.

" The arrangement with Alter gives us the flexibility and support to manage our accelerated growth. I’m particularly excited about customizing the new space to meet the needs of our staff so that they can better serve our customers.”

PossibleNOW is the leading provider of direct marketing compliance solutions, consumer privacy preference management and marketing services. The firm’s services are used by industry leaders in global direct marketing. PossibleNOW also offers information technology services.

The award-winning Chattahoochee Corners is located on Peachtree Industrial Boulevard in Gwinnett County (Duluth), GA. The park’s first three phases have 627,291 SF of office and service-center space. Phase IV completion will give Chattahoochee Corners more than 1,000,000 SF of space.

The Alter Group is a national corporate real estate development firm of office, industrial and healthcare facilities. Additionally, the firm provides comprehensive services in brokerage, construction, investment services, and property and asset management.



Founded by William A. Alter (above photo)  in 1955, The Alter Group has developed close to 100,000,000 SF of speculative projects for its own portfolio and build-to-suit facilities for corporate users. This year, the company has 4,000,000 SF of space, worth $600,000,000, under development in national markets. The firm was recently ranked as # 5 in the National Real Estate Investor survey of America's top office developers.

Contact: Tom V. Silva, Vice President of Marketing, (847) 568-5897

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