Monday, November 21, 2011

Watt Companies Breaks Ground on $20 Million Upgrade of Edinger Plaza in Huntington Beach, CA




HUNTINGTON BEACH, CA. (Nov. 21, 2011)—Continuing a series of retail center upgrades across Southern California, Watt Commercial Properties is investing $20 million for a complete renovation of Edinger Plaza (top left rendering) in Huntington Beach.

Plans for the redevelopment include converting an existing CVS building into a larger retail space for Dick’s Sporting Goods, adding retail space for a new tenant in an existing Howard’s building, and upgrading the façade treatment, storefronts and landscaping throughout the 145,143-square-foot property.

“We are proud to be making improvements to Edinger Plaza at a time when few are moving forward with value-added investments,” said Nadine Watt (middle right photo), President of Watt Companies.

“We are also pleased to welcome Dick’s Sporting Goods to this neighborhood retail center. Dick’s will be a solid anchor tenant for Edinger Plaza and I am confident the store will be well-received by the surrounding Huntington Beach community.”

Construction on the project commenced on October 19, 2011 with the grand opening scheduled for Fall 2012. Through a phased redevelopment process, Watt will complete the following upgrades to Edinger Plaza:

This announcement comes on the heels of a $6 million upgrade to Alicia Town Plaza (lower left rendering) in Mission Viejo, another neighborhood retail center in Watt’s portfolio.  The redevelopment included converting an existing Mervyns building into a smaller retail space for L.A. Fitness and updating the façade treatment for the remainder of the 150,000-square-foot property.

Moorefield Construction will serve as General Contractor for the Edinger Plaza redevelopment project.  All 24 retailers, including Michaels, Howard’s and PetSmart, will remain open during construction.

 Edinger Plaza is located at 7490-7664 Edinger Avenue, at the intersection of Edinger Avenue and Beach Boulevard, across from the Bella Terra Mall.


 Contact:
David Ebeling
Ebeling Communications
(p) 949.861.8351
(c) 949.278.7851

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