Tuesday, November 3, 2015

JLL report cites electricity prices, tax incentives and M&A growing data center market footprint

Jonathan Meisel
PHOENIX,  AZ – As more global companies move data and information to the cloud, the cloud itself is actually moving closer to them.

 According to JLL’s annual Data Center Outlook, several North American data center markets – including Phoenix – have emerged as hotspots as operators and cloud providers follow affordable utility rates, tax incentives and a demand for expanded service offerings.

 For an industry expected to see revenue grow by 14 percent over the next two years, footprint flexibility has proven to be a key driver.

“For every penny a data center provider can save in Kilowatt hours (kwH), there is the potential to save millions in operations,” said Jon Meisel, East Region lead for JLL’s Data Center Solutions.

“So our clients have to be very strategic with their footprints. It’s still about locating near infrastructure-robust metropolitan areas, but it’s also about finding ways to be efficient with their locations. If that means placing some part of their footprint in regions with more flexible utility costs, incentives packages or lower taxes, providers will expand into those areas.”

For a complete copy of the company’s news release, please contact:

Stacey Hershauer
Marketing & Public Relations
(480) 600-0195

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