New Tropicana Las Vegas |
MCLEAN, VA and LAS VEGAS, NV (Oct. 26, 2012) – DoubleTree by
Hilton, Hilton Worldwide’s fastest growing full-service brand, and the New
Tropicana Las Vegas today announced a strategic franchise agreement that
marks the return of Hilton Worldwide to the Las Vegas Strip after an almost
14-year absence.
Under the terms of the franchise agreement, Tropicana Las
Vegas will continue to own and operate all 1,600 guest rooms in the 35-acre
resort, which recently completed a $200 million comprehensive transformation.
Alex Yemenidjian |
When the hotel
becomes the Tropicana Las Vegas – a DoubleTree by Hilton in January 2013,
guests will be able to earn and redeem Hilton HHonors points and airline miles
at the award-winning Strip resort, which features four restaurants, a spa, a
nightclub and beach club, an entertainment complex, and a state-of-the-art
conference center and exhibition hall.
“We are thrilled to
be affiliated with such a first-class organization that shares our
customer-centric values, and we are honored that DoubleTree by Hilton selected
us to represent their marquee brand on the Las Vegas Strip,” said Tropicana Las
Vegas CEO Alex Yemenidjian.
Rob Palleschi |
“After careful
consideration, we selected the Tropicana Las Vegas to represent the DoubleTree
by Hilton brand on the Las Vegas Strip, not only because of the beautiful
transformation of the resort, but also because of its unparalleled commitment
to guest service,” said Rob Palleschi, global head of DoubleTree by
Hilton.
“We are proud that,
with the addition of Tropicana Las Vegas to our portfolio, Hilton Worldwide will
continue to build upon its rich history in Las Vegas, and Hilton HHonors
members will have a new home on the Strip.”
DoubleTree by Hilton is renowned for its award-winning CARE
culture and for its unique chocolate chip cookie welcome.
The New Tropicana
Las Vegas is not affiliated with any other Tropicana property or brand.
For additional information or for reservations, please call
702-739-2222 or visit www.troplv.com.
Maggie Giddens
Director, Global Brand Public Relations
DoubleTree by Hilton
+1 703 883 5346
Fred Harmon
Vice President
Tropicana Las Vegas
+1 702 739 5480