ENCINO, CA, Sept. 15, 2009 – Marcus & Millichap Real Estate Investment Services, the nation’s largest real estate investment services firm, has been awarded the highest ranking (number 162) for any real estate firm in InformationWeek’s ranking of the top 500 technology firms.
Specific programs cited by the magazine in its recognition of Marcus & Millichap include a proprietary, real-time statistical marketing program, the automation of the press release system for its more than 70 regional offices, and a search engine optimization program that led to a significant gain in web market share for the firm.
This is the fourth consecutive year that the firm has been ranked by InformationWeek, its highest ranking overall, and the highest ranking ever by a commercial real estate firm.
Marcus & Millichap was cited for its overall strength in technology, particularly its tools to serve clients in its commercial real estate brokerage business and the technology platform it deploys to support its sales force of more than 1,300 investment specialists nationally.
“Marcus & Millichap has long been a pioneer in bringing technology to the brokerage industry to better serve our clients and support our agents,” says Rick Peltz, (top left photo) senior vice president and chief information officer. “We are honored that InformationWeek recognized our efforts and we commit ourselves to continuing to develop and implement innovative, cost-effective and timely programs.”
Specific programs cited by the magazine in its recognition of Marcus & Millichap include a proprietary, real-time statistical marketing program, the automation of the press release system for its more than 70 regional offices, and a search engine optimization program that led to a significant gain in web market share for the firm.Also, new communication technology that integrates various tools into a single point-of-contact system, a rebranding marketing program that led to an increase in market share for Marcus & Millichap’s investment specialists, the implementation of a new mass e-mail system, and an expansion of a successful proprietary document center that gives clients real-time information about marketing efforts and access to the most current transaction information.
Press Contact: Stacey Corso, (925) 953-1716, stacey.corso@marcusmillichap.com
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